Business Plan for Custom T-Shirts & Mugs Business
Starting a custom T-shirts and mugs business can be a great venture, especially with the rise of print-on-demand and e-commerce. Below is a detailed business plan, budget estimate, and future growth potential. Business Plan for Custom T-Shirts & Mugs Business 1. Business Overview This business involves selling custom-printed T-shirts and mugs with unique designs, personalized messages, or company branding. The target market includes individuals, small businesses, events, and online shoppers. 2. Business Model Options Print-on-Demand (POD): Partnering with suppliers like Printful or Printify to fulfill orders as they come in. Low upfront costs. In-House Printing: Purchasing printing equipment and handling production, allowing for more profit per item but requiring an initial investment. Hybrid Model: Using both POD and in-house printing for flexibility. 3. Target Market Young adults & college students (trendy designs, memes, pop culture) Small businesses (brand...